AI Email Writer: Email Marketing Superpower hide
1) Effective Email Writing and Marketing for Small Businesses
1.1) 1) Email marketing gives you more “bang for the buck.”
1.2) 2) Email marketing is consistent.
1.3) 3) Emails are more personal.
1.4) 4) Emails convert at a higher rate than social.
2) Personalization in Email Marketing for Small Businesses
3) How Can Small Businesses Leverage AI Email Writer Tools?
3.1) AI Writing Assistants: Revolutionizing Email Marketing for Everyone
3.2) Ghostwriter: A Tailwind Tool for Small Business Email Campaigns
4) Integrating AI Email Writer Tools into Your Marketing Strategy
5) Leveraging Your Email Marketing Campaign With An AI Email Writer
Every small business owner can relate to the challenge of not having enough time and resources to market their respective businesses.
Far too often, the Herculean task of handling marketing-related issues falls onto your lap with little help, if any.
Case in point: you might be wondering how you can generate more leads to scale your business and increase your revenues as a small business.
Consequently, you might be surprised to find out that cold emailing prospects is more effective than marketing on social media platforms, and the stats bear that out: 60% of individuals prefer receiving promotions via email as opposed to the 20% that prefer receiving promotional ads on social media platforms.
Here’s the thing: the whole concept of email marketing is often seen as a luxury by small business owners because of how much time, effort, and money it takes to grow a mailing list, write emails for drip sequences, and come up with the precise verbiage to use in your email messages to your audiences.
Fortunately, if you’re a small business owner, you can save time you would have otherwise spent writing emails by using an AI email generator to help you bolster your email marketing strategy and create email templates that engage, build trust, and convert in just a few seconds.
See, an AI writing assistant isn’t just something you use to create website copy — you can also use it to boost your overall email marketing strategy as a small business.
In this article, we’ll show you how you can use an AI email assistant to help reduce your writing time so you can focus on the more important tasks of running a small business.
Effective Email Writing and Marketing for Small Businesses
Email marketing is a proven game-changer when it comes to every business’s bottom line. As a small business, you can’t scale or draw new clients without it.
You’ve gone “all in” on your business as it is. Why waste time with marketing strategies that don’t bring in the massive return on investment that email marketing can deliver?
Here are four reasons why effective email writing is the lifeblood of any-sized business:
1) Email marketing gives you more “bang for the buck.”
Small business owners tend to cough up cash to keep operating — sometimes, more than cash flows in.
Email marketing doesn’t need to cost an arm and a leg. In fact, you can do it yourself at little to no cost without having to subscribe to conventional email marketing tools.
(Did you know that if you are a Tailwind customer you already have a built in email solution?!)
You don’t even need to spend a single cent to use the multitude of AI writing assistants that also double as AI email writing apps to begin leveraging email marketing.
2) Email marketing is consistent.
Social media and search engine algorithms aren’t as reliable as email marketing is. Social media algorithms constantly change, and proper SEO takes a lot of time and a lot of money (or both) — and adjusting to these changes means spending more of both.
That’s not the case when it comes to email. Email isn’t subject to algorithm changes, and it doesn’t cost as much as recalibrating your social media and SEO strategy to retain a consistent, steady performance.
3) Emails are more personal.
One of the main tenets of marketing is to “listen to your customers.” And the truth is, people like emails because of their personalization and credibility. 70% of individuals prefer to receive emails from brands over SMS, direct mail, or other means of communication. More on this in the next section.
4) Emails convert at a higher rate than social.
People buy from businesses because of the trust they have in their brands and their capability.
Small businesses may offer a better personal touch or product and service offering, but customers might find it hard to trust them. That’s where email comes in: 60% of individuals say that they’ve bought a product or service because of email marketing, which is significantly higher compared to social media channels.
Personalization in Email Marketing for Small Businesses
Personalization leads to more conversions, more purchases, and happier, more engaged customers.
Every customer wants to feel that the businesses they wish to support value them before they commit to buying. Personalizing your email messages to suit your target audience may seem like minor changes, but they mean all the world to your bottom line and how well your emails actually convert.
Here are just a couple of examples of personalization that is not intrusive:
- Using their first name – You already have this, and it is not too personal.
- Purchase history – What did they buy, and when did they buy it? Both can serve as a CTA trigger for further actions.
- Date of registration – A great opportunity to check how people who registered 3, 6, 12 months ago like your content.
Personalized emails can lead to anywhere from a 10% to a 55% increase in open rates, while 80% of individuals who received them are likelier to purchase again.
Segmented email campaigns can raise revenues by as much as 760%. Therein lies the importance of personalization in email marketing as a small business.
The best part is that you don’t have to go over your marketing budget to harness email marketing. AI email writer tools can do the job for you more economically and with literally zero effort. We’ll show you how to leverage AI writing assistants for email marketing and small business success.
How Can Small Businesses Leverage AI Email Writer Tools?
We’ve established the importance of email communication as part and parcel of every successful business regardless of size.
The problem is that it isn’t always easy to craft well-written email sequences that convey the exact message that you desire for your brand, particularly for business owners that lack the requisite writing skills or experience in doing so.
Convincing customers to join your email list is tough, but keeping them engaged is even tougher. An email list is of very little value if it doesn’t contain engaged subscribers who look forward to receiving and reading your emails. If your subscribers aren’t engaged, they’ll never convert into paying customers, or those who once bought from you will not convert into repeat customers.
And that’s where artificial intelligence comes in. With the advent of AI writing assistants, crafting the perfect message became easier for everyone. There’s literally no reason why small business owners can’t raise their marketing game up by a notch and draft emails like champions with AI writing tools.
Let’s take a closer look at AI writing assistants and how they are changing the way businesses and content creators are approaching their email marketing strategies.
AI Writing Assistants: Revolutionizing Email Marketing for Everyone
AI-enabled writing assistants and email writers are applications that harness artificial intelligence and machine learning algorithms to automatically create high-quality emails in just one click.
AI email writers are designed to save time by quickly crafting grammatically-correct, concise, and personalized emails at the drop of a hat. Through their algorithms, these tools can draw data from your clients such as social media profiles, previous emails, purchase history, and other pertinent sources of information to craft high-quality emails that are tailored exactly to each recipient’s language, needs, preferences, and profile.
AI-enabled email writing assistants help businesses of all sizes to save tremendous amounts of time and financial resources by reducing the tedium of writing emails manually. AI email writers can also help small business owners manage and monitor all their email correspondences with their clients, allowing them to send emails, follow-ups, and responses in a timely, easy manner.
Ghostwriter: A Tailwind Tool for Small Business Email Campaigns
Tailwind Ghostwriter is an AI writer that belongs to the Tailwind small business marketing suite. Tailwind Ghostwriter not only enables you to manage your entire social media presence on Facebook, Instagram, and Pinterest, but it also helps you to create content calendars, product descriptions, SEO, website copy, and high-quality email sequences all in one productivity tool.
Tailwind Ghostwriter can create create bespoke, finely-targeted copy to suit every possible need that small business marketers possess. Moreover, Tailwind Ghostwriter features state-of-the-art, industry-leading AI prompts that help write flawless, high-quality articles, email sequences, social media posts, and text content that reads as though it was written by a human based on the user’s intent.
Integrating AI Email Writer Tools into Your Marketing Strategy
That said, how do you incorporate an AI email writer like Tailwind Ghostwriter into your overall marketing strategy?
Here are several ways you can leverage this robust, sophisticated, and full-featured tool for your small business to generate revenue, foster engagement, and build trust with your target audiences through email marketing:
- Boost your productivity. AI email writer tools help small business owners by speeding up the time it takes to write emails. It can take too much time to craft a properly personalized cold email in order to get any sort of response — time that you might not have the luxury of as an entrepreneur. AI writer tools like Tailwind Ghostwriter can help you drastically reduce the effort it takes to draft cold emails that require minimal human intervention to perfect their messaging, allowing you to focus on the more important aspects of running a small business.
- Devise effective email campaigns and sales funnels. AI tools make it so easy to come up with content ideas for your next email marketing campaign. Simply prompt your desired generative AI email writer to create a list of content and campaign ideas for email campaigns that are relevant to your industry. You’ll be surprised at the results. They will typically require minimal tweaking to get clear, crisp, and concise email sequences suited perfectly to your email list’s tastes and sensibilities that will help them ease their way into your sales funnels.
- Generate fresh copy and marketing angles. It’s hard enough to write cold emails. But it’s even harder to consistently create compelling copy over time. No one is immune from writer’s block, and no one is immune from repeating themselves with the same writing styles and talking points for marketing angles — especially once you’ve settled into a certain rhythm. AI writing tools like Tailwind Ghostwriter can freshen up your perspective and help to write money-making subject lines, email copy designed to convert, and marketing angles to engage with your prospects.
- Increase open and click-through rates with winning subject lines. Subject lines can make or break your email campaigns altogether. Oftentimes, they make the difference between your message being opened and acted upon by your recipient, or going straight to the trash. That’s where AI tools come in: they are fantastic short-form copywriting tools. Simply prompt your desired AI writer to come up with a list of various subject lines, mix and match with the right emojis for that visual appeal, and optimize for best practices — and watch your open and click-through rates improve almost instantly.
- Create A/B tested CTAs that actually convert. The call to action (CTA) is the bedrock of every successful email marketing campaign. Therefore, every email you send out should have an engaging, attention-drawing CTA that leads readers to take your desired conversion goal. From there, you can create alternate versions of your desired CTA and perform A/B testing to determine which approach converts best based on open and click-through rates. From then on, you can set the best approach as your default method to optimize your customer’s journey within your sales funnel.
Leveraging Your Email Marketing Campaign With An AI Email Writer
We’re firmly in the artificial intelligence age, and every small to medium-sized business owner should consider how AI email writers are fast revolutionizing the email marketing landscape in 2023.
With their myriad uses ranging from crafting personalized emails that convert, to devising subject lines that pique your email list’s collective interest, and to helping replenish your creative juices and marketing angles, there’s no question that AI email writing tools will help free you for the more important aspects of running your business.
Don’t get left behind by the AI revolution. Try one and see how they improve almost every aspect of your marketing strategy from the get-go.
According to Statista, 32% of marketers are using artificial intelligence (AI) and marketing automation to personalize email messages and offers. AI is combined with marketing automation by 22% of marketers when it comes to product and content recommendations, as well as the personalization of email subject lines.What is the AI tool for writing emails? ›
Rytr is an AI writing assistant that helps you create high-quality content, in just a few seconds, at a fraction of the cost! Free forever, upgrade as you scale!How does AI help in managing email? ›
How Is AI Used in Emails? Artificial intelligence for email inbox management learns how you interact with emails, how you want them filed, or what action to do, and can categorize them appropriately. This helps you focus on the most important and urgent emails.What AI website writes emails for you? ›
The AI Email Writer is an email writing app powered by ChatGPT. It generates AI draft emails based on the context of your previous emails and the prompts you give it. Eliminate 100's of hours each year writing emails. The email generator is perfect for busy professionals who want to write emails accurately and quickly.Can AI replace email marketers? ›
Email marketers can use AI to add content blocks, but emotion and empathy are lacking in these tools. So, you can have machine-generated, data-driven email campaigns, but they cannot replace email marketers who help you read that data and humanize it.How AI is an advantage in marketing? ›
Understanding your audience better: AI helps you analyse large amounts of data and predict every customer's buying behaviour/decisions. This allows you to effectively implement dedicated marketing campaigns to a target audience. It also helps in boosting customer satisfaction and engagement.What is the best AI to generate emails? ›
- Storylab AI. ...
- Closerscopy. ...
- SmartWriter AI. ...
- Smart Copy. ...
- Lyne.ai. ...
- Magic Sales Bot. Generate personalized opening lines for sales emails using GPT-3. ...
- Lavender. AI email assistant that suggests ways to improve and personalize your sales emails. ...
- Lola AI. Create custom opening lines based on your prospect's LinkedIn profile.
A surprising use of AI writers is that they can help you improve the SEO of your content articles. One strategy is to use AI platforms to write SEO meta descriptions for you. These tools are capable of summarizing an article for you while retaining the general idea behind it.What can AI writer be used for? ›
AI writers can be used to generate unique and witty social media captions that will catch the attention of your audience. It can even create Tweets, and video captions and ideas, making it a valuable tool for any company to have in their back pocket.How AI could transform email? ›
In addition to drafting replies, two other emergent use cases for AI in email are shifting tones and brainstorming potential subject lines. Sure, generative AI can rephrase your emails to sound like Jerry Seinfeld. With alternative prompting, it can also draft messages that are more direct or serious or apologetic.
Every ISP server determines email deliverability differently, and your emails must be structured according to the exact server you are sending them to. Artificial intelligence helps you know how every ISP server is determining email deliverability, so that your emails do not go to the spam folder.Can AI respond to my emails? ›
Can AI reply to emails? Yes, it can. There are many AI-powered apps that write replies to emails. These tools use machine learning and natural language processing to read and understand incoming emails and generate replies.What is the top free AI writing generator? ›
The best all-around free AI content generator is CopyAI. Although you can only generate and write 2,000 words of high-quality content per month, you can use all the regular features, and you can choose from over 100 different templates.What is the best AI tool for cold email? ›
- Saleshandy (best all-in-one solution)
- Hunter.io (best free cold email tool)
- Meet Alfred (best for LinkedIn cold email outreach)
- Respona (best for SEO link building)
Email Marketing is STILL alive and well—and it's not going anywhere anytime soon! In fact, Email Marketing is the single best way to market your brand or business, increase your revenue, and cash in on more conversions. That's right. It's better than ads, better than social media, and better than organic traffic…What is the future of email marketing? ›
The future of email marketing is going to be focused on delivering targeted content through segmentation. To simplify and streamline the process, marketers will also become increasingly reliant on automation.Will writers be replaced by AI? ›
With all that current AI is capable of and all of the advancements that will come soon, writers need to think of AI not as a replacement but as an additional tool in their toolbelt. AI will hopefully improve the writer's job, but it is not on its way to replacing human writers soon.What are the disadvantages of AI in marketing? ›
- Machines can't replace human connection. While AI can personalize marketing campaigns using up-to-date data, this doesn't remove human connections' importance. ...
- AI predictions and analyses can sometimes be wrong. ...
- They require huge sets of data and human intervention. ...
- AI lacks human creativity.
Leveraging AI in marketing and sales has become increasingly important in today's fast-paced business environment. For example, AI algorithms can analyze vast amounts of customer data and provide insights into buying patterns, helping companies to personalize their marketing campaigns and increase conversions.What is the most advanced artificial AI? ›
GPT-3 was released in 2020 and is the largest and most powerful AI model to date. It has 175 billion parameters, which is more than ten times larger than its predecessor, GPT-2.
Gmail is the overall best email service. Outlook is good for multiple app integrations. Yahoo has good spam blocking capabilities. Zoho Mail is the best option for home businesses.What are the disadvantages of AI writer? ›
Lack of creativity: AI writers may struggle to produce truly unique and creative content, as they are often limited by the algorithms and data sets they are trained on.What are the cons of AI writer? ›
Yet, there are several disadvantages to entirely depending on an AI essay writer. These systems are restricted by their algorithms and cannot mimic a human writer's degree of originality and understanding. As a result, AI-generated essays may lack creativity and fail to offer a distinct viewpoint on a topic.Are AI writers worth it? ›
AI writing tools are excellent for businesses that conduct content marketing. If you're constantly producing copy for blog posts, website landing pages, product descriptions, ads, social media posts, video descriptions, and/or emails, AI writing software can help you.How much does AI writer cost? ›
General Model at $29.00 per month. Expert Trained Model at $99.00 per month.Does Google recognize AI writing? ›
Correct: Google has become increasingly adept at detecting AI content. It uses a variety of techniques to identify and flag machine-generated content, including natural language processing (NLP) algorithms that analyze the text for patterns and syntax that are common in computer-generated writing.Which is best AI content writer? ›
|🥇||Rytr||40+, Long form editor|
|🥈||Jasper||50+, Long form editor|
|🥉||SudoWrite||Long form editor|
|4||WordHero||70+, Long form editor|
Text messaging or in-app direct messaging.How AI is changing human communication? ›
One of the most significant benefits of AI in communication is its ability to improve accessibility and efficiency. For example, chatbots and virtual assistants can provide instant responses to inquiries and customer service requests, freeing up human customer service agents to focus on more complex tasks.What email address ends in AI? ›
ai is the Internet country code top-level domain (ccTLD) for Anguilla, a British Overseas Territory in the Caribbean. It is administered by the government of Anguilla.
Email is important for communication because it allows users to send information in letter format, and email can replace traditional mail options. Emails can be more beneficial for communication because they can often include text, documents and multimedia, like photos and videos.Why are automated emails important? ›
Email automation helps you find your audience and engage your customers. Unlike manual campaigns, automations run in the background while you tend to other valuable tasks. With automation, you can send personalized emails for each individual, from new visitors to repeat buyers.What is the use of AI in Gmail? ›
In Gmail, you can use artificial intelligence to draft messages based on your prompts. You can use the Help me write button in Gmail to: Write a new draft using a freeform prompt. For example, you can ask Gmail to write a birthday invitation, or write an introduction to a potential business contact.Is there a real AI I can talk to? ›
SimSimi is a popular emotional conversation chatbot with over 350 million users worldwide. What makes it stand out is that it can talk in around 81 languages. Thanks to SimSimi's great conversation engine, you can talk for hours.Can AI hold a conversation? ›
Overall, conversational AI apps have been able to replicate human conversational experiences well, leading to higher rates of customer satisfaction. Conversational AI is a cost-efficient solution for many business processes. The following are examples of the benefits of using conversational AI.Can you write emails for a living? ›
If you're brand new to email writing, you may choose to quote a rate you feel most comfortable with… But remember, emails have a high return on investment for companies. And they drive revenue directly to the bottom line. That's why companies are willing to pay writers high fees to write them!How much does an email writer make? ›
|Annual Salary||Monthly Pay|
Byword is a tool that helps you generate high-quality, AI-written articles at scale. You can upload thousands of keywords or titles and create SEO-optimized articles in a few clicks. Simply enter a topic and click 'generate'. No payment is required and you can get set up in just one minute.What app is everyone using for AI generator? ›
Deep Dream Generator
One of the most popular AI art generators on the market, Deep Dream is an online tool that enables you to create realistic images with AI.
An AI text generator is a type of software that uses artificial intelligence to produce written copy. This can be useful in a variety of applications, such as creating content for websites or social media, generating reports or articles, and even writing creative works such as stories or poems.
The AI Email Writer is an email writing app powered by ChatGPT. It generates AI draft emails based on the context of your previous emails and the prompts you give it. Eliminate 100's of hours each year writing emails. The email generator is perfect for busy professionals who want to write emails accurately and quickly.Is cold emailing legal? ›
You're not going to get in trouble. Will some contacts request that you stop sending them emails? Absolutely, and you do have to honor those requests. But in the U.S., cold emails are legal—and cold email campaigns work.How much does warmest AI cost? ›
Warmer.ai plans start at $97/mo for 325 credits, or 30 cents per contact (with five lines per person).
The marketing industry, in particular, has witnessed a significant disruption as AI continues to evolve and transform the way marketers reach their target audience. From predictive analytics to chatbots, AI-powered tools are enabling marketers to make data-driven decisions that drive business growth.How is AI affecting the communication industry? ›
One of the most significant impacts of AI on the telecommunications industry is in the area of customer service. AI-powered chatbots and virtual assistants have become increasingly popular as they can quickly and efficiently handle customer inquiries and provide support around the clock.How AI is shaping marketing? ›
AI is revolutionizing how marketers approach digital campaigns, from leveraging predictive analytics in order to improve customer segmentation to using machine learning algorithms to optimize ad targeting.Is AI a threat to marketing? ›
Artificial intelligence (AI) could potentially pose a significant threat to digital marketing agencies, as it has the ability to automate many tasks that are currently done by mere mortals.Which industry will be most affected by AI? ›
According to the report, jobs in agriculture, mining and manufacturing are the least exposed to generative AI, while jobs in the information processing industries, like IT, are the most exposed because jobs that use "programming and writing skills" are more closely related to GPT's capabilities.How AI can help to improve people communication? ›
AI can help you improve your communication skills in several ways. For example, you can use AI tools to analyze your speech patterns, tone, and body language, and get feedback on how to improve your clarity, confidence, and empathy.How artificial intelligence can boost creativity? ›
This quick advancement of AI technology will provide creatives: More time to concentrate on innovation. Possibilities to innovatively mix technologies to produce new working styles. The ability to accurately analyse data for making wiser creative choices.